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![[šŗšø]āA Small Luxury in Everyday Lifeā ā The Generation Obsessed with Keyrings](https://static.wixstatic.com/media/fe6c9e_33715d1eaeea4604ac88ef80393569f0~mv2.jpg/v1/fill/w_767,h_576,fp_0.50_0.50,lg_1,q_30,blur_30,enc_avif,quality_auto/fe6c9e_33715d1eaeea4604ac88ef80393569f0~mv2.jpg)
![[šŗšø]āA Small Luxury in Everyday Lifeā ā The Generation Obsessed with Keyrings](https://static.wixstatic.com/media/fe6c9e_33715d1eaeea4604ac88ef80393569f0~mv2.jpg/v1/fill/w_767,h_576,fp_0.50_0.50,lg_1,q_90,enc_avif,quality_auto/fe6c9e_33715d1eaeea4604ac88ef80393569f0~mv2.jpg)
[šŗšø]āA Small Luxury in Everyday Lifeā ā The Generation Obsessed with Keyrings
From backpack zippers to car keychains, keyrings are everywhere in Korea these days. What used to be a simple decoration has evolved into a symbol of identity ā and a rising consumer trend among the younger generation. At a Daiso store in Suwon, a 22-year-old university student said, āI used to keep my bag plain, but now I collect limited-edition keyrings or win them from claw machines. When Iām stressed, I hang a squishy one; during exams, I use a four-leaf clover or lucky b
ONLINE-KOREA
Oct 22, 20251 min read
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