<Korean News>“Sold out” for 1 billion won in 40 minutes, what is the “hair loss shampoo” that caused such a fuss?

The research team at KAIST (Korea Advanced Institute of Science and Technology) has developed a functional anti-hair loss shampoo, the “Gravity Hair Lifting Shampoo Strong” which has seen explosive sales and gained widespread attention.

＜"Gravity Hair Lifting Shampoo Strong” shampoo sold out on TV shopping＞

In one TV shopping segment, all 33,000 units prepared for sale sold out within just 40 minutes of the broadcast, generating approximately 1 billion won (around 100 million yen). This product achieved sales of up to 2.4 million won (about 270,000 yen) per minute, garnering strong viewer reactions. In its initial broadcast last month, over 20,000 units were also sold out.

＜Researchers at KAIST who developed Gravity Shampoo＞

The shampoo features the patented ingredient “Liftmax,” which forms a protective polyphenol layer over the hair. This polyphenol technology supports anti-hair loss care while also improving hair volume.

The shampoo features the patented ingredient “Liftmax,” which forms a protective polyphenol layer over the hair. This polyphenol technology supports anti-hair loss care while also improving hair volume.

＜Gravity Hair Lifting Shampoo Strong＞

Gravity Shampoo is currently available through TV home shopping channels, Hyundai Department Store, and online shopping malls, with plans to expand sales to Emart, Olive Young, and other major retailers within the year.

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