[🇬🇧] "Taste SOOL" to Showcase the Charm of Korean Liquor in Hong Kong

The event "Taste SOOL: The First Sip," which aims to introduce the charm of traditional Korean liquor to Asian consumers, will be held from the 28th to June 1st at the Korean Cultural Centre in Hong Kong.

Organized by the overseas promotion and distribution company Fermentation Heaven, the event will feature participation from eight Korean breweries, traditional liquor cultural planners, sommeliers, distillation experts, and others to showcase the true value of Korean liquor to the world.

The event aims to change the overseas perception of Korean alcohol, which has long been associated with low-cost, low-quality images. Each brewery will curate at least one exclusive program (workshop, dinner, masterclass, etc.) to allow its philosophy and personality to shine and share their brand stories directly with attendees.

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